Nike x Foot Locker
SHE DOES IT
There's no need to tell her to Just Do It.
Because She Does It. We shared the untold stories of four female Foot Locker associates who are taking action to create opportunities for the younger girls following in their footsteps. Through an assortment of video and photo content, we deepened Foot Locker's connection with Black and Latina women, and more importantly, amplified the efforts of the women who are bringing change and encouraged GenZ consumers to set their inhibitions to the side and "play new".
